Thought Leadership

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Artificial Intelligence, Thought Leadership

How Neuroscience Influences Customer Decisions During Presales

February 26, 2025

In the presales industry, it is equally important to comprehend customer psychology as it is to present the product and services. The reality is quite different from the conventional sales models, which emphasize rational decision-making, in which customers evaluate options and make logical choices. The majority of decisions are influenced by subconscious emotions, past experiences, […]

Brijesh Shah

Artificial Intelligence, Generative AI, Thought Leadership

GenAI in Industry: A Roadmap for Transformation

February 3, 2025

Artificial Intelligence is no longer a futuristic concept—it is a business imperative. As industries race towards digital transformation, Generative AI (GenAI) emerges as a game-changer, reshaping operational efficiency, decision-making, and innovation.

Brijesh Shah

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